Double Glazing Lead Generation

Watts Marketing Ltd specialise in high quality Double Glazing Leads.


Checklist for a Double Glazing Lead


Customers details are correct, e.g. Name, Email, Address, Telephone Number(s).

Customer is a homeowner.

Customer has no Bad Credit, CCJ's, IVA's or Debt Management.

Customer is Employed, Self-Employed or Retired.

All adults in the property will be attending the appointment.

Customer is interested in UPVC

Property is not listed or in a conservation area.

Double Glazing Stats


161,600 +

Exclusive Leads Booked


£242,000,000 +

Revenue Generated For Our Partners

Qualified Leads

Qualified Leads

We qualify every lead to ensure your sales team will never sit in-front of a customer that your company can't sell. Our call centre staff are highly trained and monitored in real time ensuring you never pay for any sub-par double glazing leads. Our QA team listens to call recordings of the appointments we've arranged, on a continuous basis to guarantee our agents are always giving accurate information.


Exclusive Leads

Exclusive Leads

Like all of our campaigns our windows & doors leads are completely exclusive to you, we won't ever pass any application to more than one company, we want you to have the best chance to get a deal, which increases sales conversions and means not having to battle against multiple double glazing installers trying to supply that customer with quotations for double glazed windows & doors.

Optimised Leads

Optimised Leads

Each lead is optimised for the best possible chance of a sale. All of our sales directors and trainers were once paid purely on sales meaning when we write sales material for our staff it is geared to not just generating an appointment, but also giving the lead the highest chance of a sale. We work with you to achieve a consistent proposition throughout the customers journey, ensuring customer satisfaction, high sales conversions and big average order values.

Who are Watts Marketing, and why are their double glazing leads the best?

Watts Marketing has been providing the UK's largest double glazing installers with premium leads since 2015, and all of our campaigns have stood the test of time; which is how we've gotten to be the largest double glazing leads provider.


Absolutely all of our campaigns are created by sales and marketing gurus that have run a double glazing sales team previously, which is why all of our campaigns are designed specifically for a direct sales double glazing business and booked to convert into a sale.


All of our leads apply via; online advertising, inbound enquires or through search engines where the customer applies themselves and is in the early stages of the buying process and actively searching for a company to replace their windows. We never engage in cold calling.

We typically find because our leads are proactive, these customers aren't quote hunters that are looking for multiple quotes, they are busy, professional or retired people looking for the best company in their area, which could be you.


Our call centre will speak to every customer to qualify that they meet our stringent criteria of a good quality lead. Whilst we verify their contact details and qualify the lead, we will be answering any questions the customer may have, giving you complete peace of mind that you'll only be sitting in-front of customers that fully understand your sales proposition.


Our Accreditations, Certifications & Achievements

ISO Logo
DMA Logo
ICO Logo

What makes a Watts Marketing lead, a good quality lead?

Watts Marketing is founded on the basis that we'd always want to sit our own leads, and we only want to sit any leads that:

  • Are a homeowner
  • Are working or retired
  • Doesn't have bad credit
  • Doesn't have a listed building or live in a conservation area
  • Are interested in buying UPVC windows
  • Will have both parties available at the appointment

That's why you'll never receive a sales lead that doesn't meet that criteria, and your sales team will never be in-front of a lead they can't sell.

One customer to one company, once only.


Why are Watts Marketing the best double glazing leads provider for your sales team?

We have a symbiotic relationship with all of the clients we work with, if you succeed, so do we. We fully understand that more sales means you'll buy more quality leads.


Our team of Directors have over 120 years of combined sales and marketing in the industry working with home improvement leads so we know how to line up a double glazing lead for the best possible chance of a sale.


Our double glazing job leads are the best in the industry because they're designed to convert, after working with us once, you'll understand why sales leads from any other lead generation services simply don't compare.


If your business also installs conservatories or conservatory roof renovations, we also supply conservatory leads.